Category: Success Stories

Transforming Sports Gear into Smart Devices to Deliver Real-Time Analytics

The Success Story of SeeHow, a NASSCOM CoE Incubatee

Sports analytics, which has been fairly unchartered territory in India, is now rising in popularity. While the global market is pegged at reaching $4.5bn by 2024, the Indian market is playing catch up. Specifically, the data analytics and AI bug seems to have caught cricket aficionados who are now capitalising on advanced technology to understand finer nuances of the sport.

Bangalore-based technology startup SeeHow is transforming traditional sports gear into smart devices using high-end sensors and employ proprietary algorithms to deliver real-time analytics, feedback and coaching advice that enable players to track and improve their game. read more

Data-driven insights for an improved game on the cricket field

The Success Story of str8bat, a NASSCOM CoE Incubated Deeptech Startup

Deep tech, IoT-enabled analytics platform to aid player performance in Cricket and other sports

Data has become the new currency for businesses today, as technologies are harnessing huge amounts of data, extracting meaningful and strategic insights to improve productivity, enhance efficiency or simply solve a challenge.

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Success Story – Cradlewise

A smart solution for mothers to track the breathing of the babies in the cradle and alert them with unsafe sleeping positions

The first year of parenting revolves around the baby’s sleeping schedule as babies on average sleep 16 hours a day, but only an hour or two at a time. This quickly gets exhausting and affects the quality of life of the entire family.
Cradle is the first piece of furniture the baby acquires and spends considerable amount time in it. The sleeping positions keep changing and the babies accidentally keep pulling the sheet covers over them obstructing their breathing, posing a threat. This is a safety challenge to be managed continuously by the exhausted parents.

“ This is the best gift you can ever give to your child. It is an experience not just for the baby, but for the parent as well.”

– Ms.Gail Fernandez, Teacher

“ My baby is now very active because she sleeps well. This has also given me enough sleep and I also feel good after being well rested.”

– Ms.Prajwala Mohit, Dy. Commissioner, IRS

Smart Cradle a novel invention from CradleWise

Now parents, especially the mothers can breathe easy and no longer worry about their baby’s safety. The Smart Cradle has an integrated contactless baby monitor. The AI enabled sensor network looks for baby discomfort and early wake-up signals and puts the baby back to sleep by automatically rocking the cradle. The integrated monitor looks for unsafe sleep positions, tracks breathing and alerts the parents in case of irregularities. There is also an in-built video and audio monitor. All of these are customizable though a smartphone app.

Incubated at NASSCOM Centre of Excellence for IoT, CradleWise has won several accolades around the country. Some of the achievements : Winner of Economic Times Power of Ideas 2017, Winner of Govvt. of Karnataka Startup Award 2017, in Top 15 at Qualcomm Design India Challenge 2018 and Winner of Yourstory Tech30 2018.

“ Incubation at CoE-IoT helped us leapfrog our product readiness. The thriving eco-system and the opportunities for industry-connect helped us validate our product quickly.

–Ms. Radhika Patil, Co-Founder and CEO

About LHIF
LHIF – Lifesciences & Healthcare Innovation Forum is an initiative of NASSCOM Centre of Excellence for AI and IoT, for engaging the Hospitals, Diagnostic Labs, Doctors, Pharma Companies, Medical Devices Manufacturers, Insurance players, Academicians, Government Bodies, Innovators, Technology Companies, Research Institutions, Industry Associations, Investors and Mentors, on a common platform, to promote innovation and accelerate the technology adoption by the industry. For more details please write to us at

The Story of Digital Transformation at Baby Memorial Hospital, Kozhikode

Re-imagining the In-hospital Equipment Handling System
Using a Low-Cost & Real-Time Location System

Significant time for medical professionals, especially the nursing staff goes in chasing the support staff for movement of patients and mobilizing the medical equipment. Besides having adverse impact on customer satisfaction, delays in in-hospital Equipment Handling may at times be fatal to the patients. Often there are no systems or mechanisms to raise these requests and track the fulfilment.

The situation was no different at Baby Memorial Hospital (BMH). The technology team at BMH took this as a challenge and implemented a simple and cost-effective solution.

“ Timely handling of patients and movement of surgical equipment is as essential as the actual clinical procedure and the medicines. They play a vital role in saving the lives of the patients, especially in the golden hour of the medical care”

Using Bluetooth Low Energy beacon sensors attached to the equipment, the team developed a real-time location monitoring system to track all the equipment. Similar to the apps used by cab aggregators and food delivery companies, nurses can now request for an equipment using a smart phone. The in-hospital handling staff gets a notification request. The system shows the nearest equipment and assigns it to the request. The nursing staff can monitor the movement of the equipment till it reaches its intended destination. Once the delivery is done the handling team confirms the fulfilment status using the smart phone provided to them.

As per Dr. Anju Mirian Alex, the COO of BMH, “The real-time location system has significantly improved the transportation system. The nurses are happy that their requests are serviced quickly. The access to real-time demand data has enabled me to optimise manpower allocation throughout the hospital.”

“It is a low-cost implementation using some innovative solutions from start-ups. This solution has significantly boosted staff morale resulting in a 10% increase in employee satisfaction”

– Mr.Saji Mathew, Chief of HR & IT

‘I am very pleased with the outcome of this project. The new system has enabled us to harness technology to improve service delivery while simultaneously reducing the cost of service. We want to provide the best experience for our patients and caregivers; this system has helped in moving us one step closer towards our goal.’

– Dr. K G Alexander, Chairman and Managing Director

LHIF Report Nov 2018

Event Report

In an era where everything is available at the click of a button or swipe of a finger, why should the healthcare industry be limited to traditional ways? The need for technology adoption by healthcare industry is more compelling now than ever before. Today, the world of telemedicine and digital healthcare is a coveted field for many startups looking to make their mark in an industry that’s currently on a rise.

(Pronounced as LIFE) – LHIF (Lifesciences & Healthcare Innovation Forum) is a first-of-its-kind initiative by NASSCOM Center of Excellence for AI/IoT to provide a collaborative platform for the healthcare delivery eco-system to explore and adopt innovation in their organizations.

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Say hello to #LHIF

The Life Sciences and Healthcare Industry is expected to grow exponentially in India. Federal and State governments across the globe are pushing the pedal on transformational initiatives to achieve these challenging goals. Launch of National Heath Protection Scheme and the intent to establish 150,000 wellness centres under the Ayushman Bharat Yojana, is a major step by the Indian Government towards achieving the UHC goals, presenting major growth opportunities for all the players in Life Sciences & Healthcare Industry.

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Overview of the Indian #sportstech landscape

More than just cricket

The Indian sports tech space is still in a very nascent stage but there have been significant strides made over the last 18–24 months. Properties such as the Indian Super League (Football) and Pro Kabaddi League can’t yet compete with the commercial clout of the Indian Premier League (Cricket), but their growing popularity and the increased interest in other alternative sports such as marathons, cycling and even eSports is indicative of a growing sports economy thus presents opportunities for startups. read more


Str8bat’s technology and features allows to improve one’s game. It is designed for both serious and casual players of Cricket, it’s accessible and affordable. read more

Reliance’s Unlimit, IBM collaborate to power IoT innovation in India

MUMBAI: Reliance Group’s Unlimit — an Internet of Things (IoT) venture for enterprises — and tech giant IBM on Monday announced a collaboration to co-create IoT solutions for industry verticals, including automotive, insurance, utilities and industrial automation.
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Qualcomm Announces Top Eight Finalists for Cycle I of Qualcomm Design in India Challenge II

SAN DIEGO, April 25, 2017 /PRNewswire/ — Qualcomm Incorporated (NASDAQ: QCOM) today announced the top eight finalists in the first cycle of Qualcomm® Design in India Challenge II (QDIC II), registrations for which started in January 2017. These finalists were selected through a rigorous selection process which culminated in an extensive pitch session in March 2017. Launched in association with National Association of Software and Services Companies (NASSCOM), QDIC, now a part of a larger initiative, Qualcomm Design in India Program (QDIP), encourages product companies to create innovative hardware product designs incorporating Qualcomm technologies and platforms.

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